ew-sesew.jpgLink building services from link building expert Eric Ward
EricWard.com - Etiologic Content Linking Strategies (Est 1994)
Experienced, practical, ethical link building services, link building strategy, training
Recognizing the nuances of linking that enable content discovery
View My Current Schedule
How to Reach Me Quickly
. Current Blog Post:
Revenge of the Linking Librarians
Current Interview - WordTracker:
Eric Ward Reveals Link Building Secrets

Eric follows the right link building approach. He's interested in links that are given based 
on merit, and those are the links that stand the test of time —Matt Cutts, Google

Thanks for the great work on our launch, Eric. Your efforts and report were excellent
Jeff Bezos, Amazon.com

Eric Ward is THE authority on links Danny Sullivan, SearchEngineLand.com


Home |Link building services|Contact|Search|Sitemap
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What I do explained in 30 seconds:
If a web site provides exceptional content or experience, I can create and execute a link building strategy to help that site attract and obtain subject relevant trusted inbound links (citations), and online publicity. All web sites have intent, but sites which don't also have purposeful content will fail. The sites that succeed provide a mix of intent and content that engage and enlighten. Those sites are the sites my processes were created to help, using specific tactics and linking citation analysis tools I created, which are not for sale, and which nobody else has.

Services and instruction include:

Building topically relevant links, trusted links, and high value editorial links
Encouraging content publicity and links from key influencers and social media
Linking strategies, link building training, Link Building Boot Camp
Link Building Best Practices - Q&A -RSS feed
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Most requested services:
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Competitive Linking Strategy Session plus Linking Analytics 
Maximize your site's inbound links for today's Web. 100% white hat as always. Includes my proprietary Linking Analytics and Competitive Link Audit, a private Strategy Report, and a High Trust Target Analysis created for your site, plus 2 hours by phone. Put my experience to work helping your site succeed.
Learn more | Request Strategy Session Now
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30 Day Private Link Building Boot Camp with Eric Ward
A month long combined link building and training service, where I teach and train you on the same techniques used for my clients. I'll create and give you link building and tracking tools you can use after we finish. I cut through all the linking rumors and inaccurate "expert" advice and maximize your investment in your site. And then I give you a private IM address to use to reach me, so I can answer questions and clarify anything that needs to be. Learn more
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URLwire Site Announcement Network - Established in 1994
URLwire was established in 1994 as a private and discreet news service to announce meritorious Web content to the exact resource seekers and trusted influencers who care about it. URLwire subscribers represent some of the most trusted sources in the world, who can have tremendous impact on your organic rankings.  If you don't know what this means read this
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Link Bait Consulting / Link Bait Strategies
I help you create and execute a practical Linkbait strategy that makes sense for your site. Learn more
Custom Content Promotion Plan|Strategic Link Building Plan
Have me do the legand brainwork to identify the proper high trust link targets for your content, and then have me teach you the process of obtaining these high quality links. Or, hire me to do it for you. Learn more.
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.All EricWard.com Link Building Services and Pricing
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Other information on this site
Eric Ward Bio|Acknowledgements|Link Building Interviews|Site Map|Search this Site|Client comments|Link Building Philosophy|Note to PR firms/agencies|Does my approach to link building work?|Press Room|Link Building Training and Link Building Seminars|LinkMoses Link Building Articles and Advice|Linking Commandments|Link Experts Tell All|Old but Good: Ten Things to Ask Before Hiring A Company to Promote Your Web Site

Elsewhere - Off Site
 

Read:
Every other week you can read my most current LinkWeek column over at SearchEngineLand.  Thank-you to Danny Sullivan and Chris Sherman for the pulpit.

Read: Transcript of my April 5, 2007 link building podcast.


Listen:
Todd Friesen (Oilman) and Greg Boser (WebGuerrilla) of SEO RockStars talk with Eric Ward about link strategies, tactics and content driven sites. Listen Now (mp3, new window)
 


Listen: 
My Interview from the STC Podcast Series with Eric Enge of Stone Temple Consulting. (mp3, new window)
 


Watch:
Webcast: Eric Ward's Online Publicity and Link Building Webcast for Search Marketing Now

Selected Eric Ward Interviews 
SEO RockStars Listen Now (Audio)
Search Engine Radio (text)
Online Marketing Blog (text)
Marketing Sherpa (text)
Web Marketing Today (text)
Promotion World (text)
Text Interview on social media link building 
Social Media Marketing - Answers from the Experts

In the press
My services have been written about in books, magazines, newsletters, on T.V. and Radio, and in college courses on Internet marketing. More.

Read my linking and publicity related notes at the following venues
LinkWeek from SearchEngineLand
Web Marketing Today
MPDailyfix.com
SearchMarketingStandard
ClickZ
Ad Age B2B magazine (older columns from the NetSense section -may be gone now from their site)

Watch a virtual seminar
Inside Secrets to Building Links for Online Publicity, Buzz and Search Engine Optimization, conducted by Eric Ward and Stephan Spencer at MarketingProfs

Preview The Book
I'm one of 25 people profiled in the just published book Online Marketing Heroes, from Wiley & Sons, Inc. Written by Michael Miller, the book focuses on today's most successful online marketers, with up-to-date information and advice on current online marketing trends.
ISBN: 978-0-470-24204-9
Hardcover | 319 pages| learn more

Recent Client Comment

Eric Ward offered incredibly effective advice and services that were instrumental in making ArtNexus.com the leading Latin American art magazine. He is the most effective link-builder on the planet. I'd recommend him strongly to anyone who has an important story to tell online...Mike Freedman, ArtNexus.com

View what others are saying
about Eric Ward at

Who's Here Right Now

link building videoWATCH:
WebProNews "The Insider" link building video discussion with Eric Ward. 
In this link building video, WebProNews Managing Editor Mike McDonald connects with Eric Ward via webcam to discuss the finer points of link building today, what constitutes good link bait, and creating a good balance of organic and paid links.
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Speaking: Upcoming Presentations and Conferences

Speaking Details
Eric Ward's Upcoming and Prior Presentations, Seminars, and Conferences 

Link Lore - from 1998:
Link Building for Non Profits

They Said It:
Eric follows the right link building approach. He's interested in links that are given based on merit, and those are the links that stand the test of time—Matt Cutts, Google

They Said It:
“Those who value time and want the job done right by the best in the business flock to Eric Ward and count themselves lucky that the maestro isn't booked into the next millennium.
Jim Sterne, in Inc. Magazine
(Complete Inc. Magazine Profile)

They Said It A Long Time Ago But I Wont Take It Down:
Thanks for the great work on our launch, Eric. Your efforts and report were excellent—Jeff Bezos, Amazon.com
 

Eric is the world's authority on linking strategies” 
Dr. Ralph Wilson, Web Marketing Today

“Eric is a promotion and link building guru with contacts that would make the New York Times envious”
Rand Fishkin, seomoz.org

“Eric Ward stands out as the one prominent 'old school SEO' authority on link building” 
Lee Odden, Online Marketing Blog


More about my services and experience below

Link Building Services, aka NetPOST (Now in my 14th year)
Custom link development & link building, content publicity and site announcements for your site, using a holistic linking approach based on your site's subject, features, and content. 100% white hat link building services and training.  I also provide strategy sessions to help you maximize your content's ability to attract the right links the right way. 

My expertise works best with content oriented sites that are
New site launches 
Major re-launches 
Existing content 
Niche/topical sites 
Web based events 
Time sensitive content or event sites (such as usolympicteam.com or the TravelChannel's "5 takes")

Private Linking Strategy Session - $1,000
Let me show you the key online venues where your site is missing linking opportunities.  I'll identify weakness in your linking strategy, from portals to niche venues to publicity, and mine and analyze competitor and industry site links to help your own site's link development.  This session Includes a written report and two hours of personal private phone consultation.

Training and Consulting for Content Publicity & Link Building
I offer several types of link building and link development training services, from one-to-one to group sessions, in-person and web based.

URLwire News Network
Your new web site announced to the right online editors and site reviewers, via Email, Web, RSS feed, Blog, Groups & Syndicated to 10,000+ other sites.  URLwire is matched by topic, and sent only to those who write about and link to quality web sites--Like Yahoo Picks of the Week and USA Today Hot Sites. If URLwire doesn't work for you I send your fees back.  So I'm VERY selective about what I announce.

On-site reading
Several years ago I partnered with Robin Nobles and John Alexander to create an ebook titled, "131 (Legitimate) Link Building Strategies." The book is available in both HTML form and as an e-book. Visit these URL's for more information: HTML Format | E-Book Format (.exe format)

I contributed to the ebook (PDF) "The Most Effective Articles Of 71 of The World's Top Marketers", in which seventy one of the World's "top marketers" shared the most effective articles they ever wrote.  573 pages of ideas, tips and techniques.

Time warp...
The year: 1994. The web is catching on. But there aren't any web promotion companies yet.  So I start the first one, and ask Yahoo!  founder Jerry Yang to create a new Yahoo! directory category, since none exists.   Read the original 1994 email exchange between Jerry and I.  He and Yahoo! co-founder David Filo were Stanford grad students then.

What others have said about my services...
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"Eric is one of the most plugged in professionals we know, having been online approximately forever. So if you want to get your news around, call the guy. In addition to being non-annoying, he's extremely effective in telling Heavy Duty Influentials what it is you're doing. This is especially valuable in cases where you yourself have forgotten" 
Chris Locke
The Cluetrain Manifesto(more)
 

"Thanks for the great work on our launch, Eric. Your efforts and report were excellent"  — Jeff Bezos, Amazon.com

"Ward has been the Svengali behind the scenes of some of the Web's best known launches, from Amazon.com to Rodney.com" — THE WALL STREET JOURNAL OnLine.
 

"Eric Ward may well be the foremost expert on promoting Web site launches and Web events" — Interactive PR News
 

"The payoff of the NetPOST technique is greater" — Internet WORLD Magazine
 

"The impact of Eric Ward's approach is optimal"
NetGuide Magazine
 
 
 

Websight Magazine CoverIn April of 1997 I was named by Websight Magazine as one of the 100 most influential people in the world on the Internet. I was honored to be listed among people like Jerry Yang and Mark Andreesen.  And oh yes, Thomas Dolby. No other person in the Web publicity and Link Building industry was on that list. I consider it validation of my approach and confirmation that one doesn't have to live in New York, Seattle  or San Francisco to have a significant industry impact. Of course, the magazine then proceeded to go out of business just after I bought 50 copies of the issue with me in it.

 

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What is an Etiologic Content Linking Strategy?.

An Etiologic content linking strategy focuses on cause and effect as it relates to content driven link building. Etiologic linking recognizes the citation potential for meritorious content compared to all other content, and most importantly, an etiologic content linking strategy seeks to speed the process of attracting the most germane and trustworthy citations, aka links. Etiologic content linking is not about manufactured tactics like article creation, directory submission, link trading or buying, or any other link building approach that anyone can impliment for any site. Etiologic linking is about content integrity, merit, worth, cause, and effect
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Is this approach to link building and content publicity effective? See below.
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2008...
Eric follows the right link building approach...” 
—Matt Cutts, Google
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2005...
Eric Ward is THE authority on links” 
Danny Sullivan, SearchEngineLand.com
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1995...
Thanks for the great work on our launch, Eric. Your efforts and report were excellent
Jeff Bezos, Amazon.com
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EricWard.com - Etiologic Content Linking Strategies
Experienced, practical, and ethical link building services, strategy, and training
Recognizing the nuances of linking that enable content discovery
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Knoxville TN  Seagrove Beach FL
Phone (865) 363-8900 by appt.only.
 

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